AdsML® Framework - Specification Download

Page updated: June 30, 2009

Please find here the current complete documentation sets for AdsML Framework 3.5, Release 1 and AdsML Framework 3.0, Release 5. Older versions can be found in the Archive.

AdsML Framework 3.5, Release 1 is an interim release of the AdsML Framework which contains many new features that are being made available for public review and comment. Major additions include support for interactive advertising across the complete workflow, from rate card to invoicing and proof of publication, as well as the completely new AdsML Media Pack specification supporting media rate cards. There are also a number of smaller improvements, especially in AdsML Bookings and AdsML Proof of Publication. Specifications in this release have Proposed status, which means they are believed to be stable but are subject to change based on user feedback. Organizations wishing to benefit from the features contained in this release, and willing to accommodate the minor changes that may occur before the specifications are approved, are encouraged to begin work with the versions contained herein.

AdsML Framework 3.0, Release 5, released in 2008, is the final release of AdsML Framework 3.0. This is a stable release recommended for users who want to base implementations on Approved versions of the AdsML specifications.

The AdsML Framework release packages are available for online browsing where it is possible to select and download specific components one by one. They are also available for download as large zip files (>25 megs), each of which contains the latest version of all of the standards and supporting materials in a given release. These are the only files you need to download in order to obtain a complete release of the Framework. The standards themselves are relatively small; most of the size is due to the graphical documentation. You should unzip the file into a folder near the top of your folder tree in order to avoid unzipping errors due to long file and path names

IMPORTANT: The file ReadMeFirst.html in the root directory of each download package includes descriptions of all materials and provides easy hyperlink access to them. You should open this file and use it as your "table of contents" for the release.

AdsML Framework 3.5 Release 1

Release Date: June 30, 2009
  • Proposed versions of AdsMLMediaPack 1.0, AdsMLBookings 2.5, AdsMLMaterials 2.5, AdsMLAdTicket 1.0.3, AdsMLFinancials 1.5 and AdsMLProofOfPublication 1.5
  • Updated Controlled Vocabularies and minor changes to the Framework Type Library.

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AdsML Framework 3.0 Release 5

Release Date: June 30, 2008
  • Approved versions of AdsMLBookings 2.0, AdsMLMaterials 2.0, AdsMLFinancials 1.0.1 and AdsMLProofOfPublication 1.0.1
  • Updated Controlled Vocabularies and Type Library.
  • Correction of AdTicket XMP panels and new sample PDF file.

    Download >>

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NOTE: The documentation set will be updated regularly. If you already have registered at the AdsML web site (http://www.adsml.org) you will be informed about important updates. If you have been directed to this page without registering, please go to the AdsML web site (http://www.adsml.org) and register before downloading the specifications.

Implement only what you need

Please note that the AdsML Framework includes standards for more e-commerce transactions and types of information than any single organization is likely to need. Implementers are encouraged to review the overview documents, starting with the Quick Start Guide, in order to identify the relevant parts of the Framework and then within each standard, to implement only those parts that you and your trading partners require. See the documentation for more information about how to configure the standards so as to remove unnecessary information and complexity.

Looking ahead

The next framework release is planned for early spring 2010. It is expected to include approved versions of all standards.

Comment mechanism

General questions or comments about the Framework should be sent to our public e-mail group adsml-tech@yahoogroups.com. This is the appropriate forum for a general discussion about AdsML-related technical issues. An archive of older messages can be found at adsml-tech.

However, detailed comments or corrections regarding specific AdsML documents or schemas should be sent by email to: technical.wg@adsml.org. Please clearly identify the numbered section and/or line number to which each comment applies.

As with all standards, the development of AdsML is a community effort and cannot succeed without your help. We are looking forward to your participation in this process and your help in ensuring that the AdsML Framework truly provides value to this community. Please let us know if you have any questions or comments about this process.

Archive

This is an archive of older superseded documentation sets. Please note that the current release above includes the latest versions of all standards.

Release Date Title Description New Approved Standards
March 2008 AdsML Framework 3.0, release 4 Public snapshot of work in progress. -
November 2008 AdsML Framework 3.0, release 3 Approved versions of AdsML Financials 1.0 and AdsML Proof of Publication 1.0. First Proposed versions of AdsMLBookings 2.0 and AdsMLMaterials 2.0. Minor update of AdTicket 1.0 and updated Controlled Vocabularies and Type Library AdsMLFinancials 1.0
AdsMLProofOfPublication 1.0
April 2007 AdsML Framework 3.0, release 2 The second public releases of Proposed Specifications for AdsML Financials 1.0 and AdsML ProofOfPublication 1.0. Minor update of AdTicket panels. -
October 2006 AdsML Framework 3.0, release 1 The first public releases of Proposed Specifications for AdsML Financials 1.0 and AdsML ProofOfPublication 1.0. -
October 2006 AdsML Framework 2.0, release 8 The first Approved version of AdsMLAdTicket 1.0. Maintenance releases of AdsMLBookings, AdsMLMaterials and the AdsMLTypeLibrary. Improved documentation. AdsMLAdTicket 1.0
June 2006 AdsML Framework 2.0, release 7 The first Approved versions of AdsML Bookings 1.0 and AdsML Materials Delivery 1.0. The first public release of the proposed AdsML Ad Ticket specification. AdsMLBookings 1.0
AdsMLMaterials 1.0
AdsMLTypeLibrary 1.1.1
AdsMLEnvelope 1.1
December 2005 AdsML Framework 2.0, release 6 Final public drafts of major standards including AdsMLMaterials and AdsMLBookings 1.0. Substantially updated the AdsML controlled vocabularies. -
September 2005 AdsML Framework 2.0, release 5 Approved version of AdsMLStructuredDescriptions as well as a public snapshot of work in progress, mainly regarding AdsMLBookings. AdsMLStructuredDescriptions 1.0
AdsMLControledVocabularies 1.1
AdsMLTypeLibrary 1.1
July 2005 AdsML Framework 2.0, release 4 First version of draft schemas based on the new modular architecture. -
March 2005 AdsML Framework 2.0, release 3 Public snapshot of work in progress -
January 2005 AdsML Framework 2.0, release 2 Public snapshot of work in progress -
October 2004 AdsML Framework 2.0, release 1 First public drafts of AdsMLBoookings and AdsMLStructuredDescriptions. -
August 2004 AdsML Framework 1.0, release 1 First framework release of approved standards including AdsMLEnvelope 1.0 (called AdsML 1.0 in this release). Also the first approved version of the AdsML processing model, Advertising Component Interactions Analysis 1.0. AdsMLEnvelope 1.0
AdsMLTypeLibrary 1.0
AdsMLControlledVocabulary 1.0

The Technical Working Group thanks AdsML member company CNet Svenska AB for hosting the download location.